News
How 14 global news media organisations have evolved their use of data to strengthen journalism, grow audience relationships, and drive business results is the focus of a new report released today by ...
One year after the iPad's announcement, news publishers are zealously experimenting with tablets and apps to see where they fit into the lives of consumers and the budgets of advertisers. Engagement ...
A look at app redesigns by The New York Times, The Washington Post, NZZ, and FAZ showcases new navigation trends in premium ...
Artificial Intelligence can offer a lot for news companies, but it cannot find the stories nor connect with the people ...
The phased release model of Vasstrand and Harm’s triathlon adventure helped reduce churn and stabilize VGTV’s subscriber base ...
During a recent Webinar, The Guardian’s Chris Moran walked INMA members through the U.K.-based company’s process of creating ...
During this week’s Webinar, INMA members will hear from Liz Wynn, chief supporter revenue officer at The Guardian, about the ...
As Berita Harian began its digital transformation journey, it focused on growing its audience, especially among younger ...
Case studies from Rappler, Omroep Zwart, and Radio Télévision Suisse show how the news brands use GenAI to better serve their ...
To create a branded content campaign that would build pride in its football team and increase awareness of the sponsors, the ContentLab at Grupo El Comercio took its message to the streets.
Daily news industry headlines personally curated by INMA, inclusive of archives ...
Total access to all INMA reports on just-in-time topics, trends, and case studies ...
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