Recognising this deep connection, TotalEnergies has revisited its iconic campaign, ‘Lamba Chalega’ (Will run long) with a ...

Long ad copy isn’t dead—it just needs a comeback. Wit and storytelling still sell, says Thought Blurb’s founder and CCO.

In an interview with Campaign Germany, the 80-year-old S4 Capital chief executive took aim at rivals, fielded questions about ...

Mumbai’s Global Fusion turned into a celebration hotspot on February 19 as Campaign India unveiled the winners of its 6th PR ...

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Access limited free articles a month after free, fast registration.

Access limited free articles a month after free, fast registration.

Long ad copy isn’t dead—it just needs a comeback. Wit and storytelling still sell, says Thought Blurb’s founder and CCO.

Shortlists for the 2025 edition of the PR Awards have been announced. The awards celebrate excellence in corporate communications and public relations. Winners will be announced on 19 February at an ...

PNB MetLife India Insurance Company Limited’s latest campaign, ‘Aapka aage ka plan kya hai?’ (What’s your plan next?), aimed at inspiring individuals to take charge of their retirement planning with ...

Pocket Entertainment, the recently revamped parent organisation of Pocket FM and Pocket Novel, unveiled Pocket Toons, an AI-powered comics system to revolutionise content creation and distribution.

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