U.S. advertising employment started the year with a small gain of 300 jobs in January; Omnicom’s U.S. employment fell by 11% ...
Among the notable campaigns for Feb. 7: more Super Bowl spots along with new campaigns for Bayer, Johnnie Walker, On and PETA ...
Dressed as a boxer, he then takes a victory lap with his supporters. “Pfizer is fighting for 8 cancer breakthroughs by 2030,” ...
After showing up with a national in-game commercial last year, e.l.f. is running a livestream throughout the Super Bowl and ...
The AI Super Bowl, with multiple tech giants clamoring to advertise advanced chatbots, already had its first big fumble, ...
From Ad Age’s count, only four celebrities starring in this year’s Big Game ads are openly part of the LGBTQ+ community: ...
Nike is planning to return to the Super Bowl after a 27-year hiatus, according to a recent resesarch note from an analyst.
Dunkin’s new velour tracksuits are a hit and Disney scores with “Moana 2”—plus, why it was a bad week for Roblox, LG and ...
Dentsu and Grey make exec moves, Deep Blue Sports + Entertainment teams up with a women’s sports talent management firm—and ...
The overwhelming majority of brands are going for laughs, most of them with celebrity-packed spots full of silly visual effects. Aliens are a popular theme—Totino’s, Doritos and cookware brand HexClad ...
Also: Paramount and Nielsen make nice, the latest on ad industry employment, macroeconomic news and data in a nutshell, and ...
Burger King denied terminating its social media contract with Dentsu, despite a post on the fast food chain’s Instagram ...
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