While some Privacy Sandbox testers lamented their seemingly wasted effort, they remain committed to post-cookie targeting and ...

Despite a 3% uptick in Q1 revenue, Criteo’s stock fell by roughly 15% on Friday after news of a pullback by a major retail ...

The Economic Development Department and Privacy Commission, are hosting a webinar to introduce the 2025 iteration of the ...

The Economic Development Department and PrivCom will hold a free webinar on May 6 to introduce the PINK Sandbox. A Government ...

Google’s long-anticipated shift away from third-party cookies has once again been put on pause. Should we be shocked?

In an attempt to strengthen user privacy, Google announced in 2019 that it intended to block advertising cookies in Chrome and replace them with what it called a "Privacy Sandbox" – a system designed ...

Removing cookies, while a significant gain for consumer data privacy, posed a significant problem to digital advertisers, ...

Separated from live systems and sensitive public data, sandboxes let states and cities test drive artificial intelligence use ...

Yet, like anything in ad tech, curation isn’t completely fool-proof. The quality of the audience data being inserted into the ...

Beneath that convenience sits a rigorous ethics stack. Differential privacy guards low-cardinality segments; synthetic data ...