Flagg, who’s from a small town in Maine close to a New Balance factory, was immediately appealing to the Boston-based brand.

With Flagg about to join the professional ranks, New Balance has decided now is the time to take a fresh approach to their ...

Flagg, drafted No. 1 by the Dallas Mavericks on Wednesday, had a few suitors wanting him to represent their shoe and apparel product.

Expectations could not be higher for Cooper Flagg as he enters the NBA as an 18-year-old phenom. His one-and-done season at Duke went swimmingly, he capitalized on his brand name b ...

It’s a really cool feeling, really cool for me to go through and kind of have all the support of Maine behind me,” Flagg told ...

NHL Draft is getting close, and there is some new talk about James Hagens. NHL insider Cam Robinson posted on X that Hagens might fall lower in the draft than people expect.

The 2024-25 Central Mass High School Sports Awards show was Wednesday night at the DCU Center. The show was produced with the ...

NHL draft will be held at the Peacock Theater in Los Angeles this weekend, with the first round held on Friday night. The New ...

When Jayson Tatum ruptured his right Achilles tendon in the Celtics' conference semifinals loss the the New York Knicks, ...

Cooper Flagg and AT&T schooled brands on NBA Draft values with a Times Square activation centered around the No. 1 pick, his ...

Dorchester’s Leah Pires, 17, celebrated graduating at the top of her class at Boston Arts Academy on June 9. She will now ...

There is a growing body of evidence that shows four-day work weeks do work, and Brigid Schulte sat down for a Q&A with the ...