The beef snacks brand aims to grow its presence among Gen Z and Gen Alpha consumers by partnering with the YouTube star.

Mexican officials have hit out against MrBeast’s video showing his 100 hour visit to the Maya temples because it “distorted ...

MrBeast, aka Jimmy Donaldson, is the most popular creator on YouTube and has had a massive impact on YouTube and the content ...

The Beast Packs will be co-branded with the Jack Link’s and MrBeast names, the companies said Tuesday in a statement. Closely ...

"Beast Games" emerged as a tipping point in Hollywood, as streamers have ramped up the search for more influencer-led shows.

We spoke with the executives running some of the biggest YouTuber businesses, like Dhar Mann, Smosh, and Aphmau's companies.

Let’s begin with a simple disclaimer: everyone is entitled to write a novel. Celebrity or not, influencer or not, no one ...

Heritage officials said the YouTube video about Maya temples distorted information and showed MrBeast doing activities that never happened.

Meat snacking giant Jack Link’s has teamed up with YouTube star MrBeast (real name Jimmy Donaldson) to launch a co-branded ...

Mexico's National Institute of Anthropology and History released a statement praising MrBeast's mission while correcting some ...

"Beast Games," the reality competition show hosted by MrBeast, has been renewed for two more seasons at Amazon Prime Video..

The Jack Link’s x MrBeast collaboration introduces a new line of co-branded meat snack multipacks featuring individual-sized ...