Market research group Kantar's owners are exploring the sale of its Worldpanel division for 5 billion pounds ($6.5 billion) ...

Cinema has one of the highest advertising equities among younger audiences, according to research by Kantar, commissioned by Val Morgan Cinema. The study was conducted through analysis of ad equity ...

The Sri Lanka Institute of Marketing (SLIM), in partnership with Kantar, a global leader in market research and consumer insights, proudly presents the highly anticipated SLIM-Kantar People’s Awards ...

When forced to choose overpriced pints or overpriced popcorn, Val Morgan research finds young'uns are opting for the latter.

If the potential $6.5 billlion sale goes through, Kantar would continue to be an independent consultancy, said news reports ...

The lasting effects of the Covid-19 pandemic on consumer behaviour can still been seen as shopping habits have not fully ...

Recipients of the award will join select students from the T4G Service Learning Course to tackle their chosen real-world ...

This post was created in partnership with Kantar AI is transforming marketing, pushing brands to rethink not just strategy ...

In 2019, WPP sold a 60% stake in Kantar to Bain Capital, originally valuing Kantar at £3.2bn, with long-term goals to ...

AI generated image Market research group Kantar's owners are exploring the sale of its Worldpanel division for 5 billion pounds ($6.5 billion) or more, Sky News reported on Sunday, while in a ...

Bain Capital and WPP were said to be exploring a sale of market research outfit Kantar's Worldpanel unit for more than £5.0bn ...

Irish shoppers continue to hold on to the shopping habits they developed during the pandemic, nearly five years after the ...