The all-in-one ECU was designed in-house in the hopes of making BMW’s new EV stand above the crowd.

The BMW Vision Driving Experience is a prototype powered by a secret weapon designed to test endurance and performance for ...

The BMW Heart of Joy is a groundbreaking control unit designed to redefine the electric driving experience. Developed ...

Advanced hardware and software systems will help BMW's Neue Klasse EVs deliver a new level of driving dynamics.

BMW promises its Neue Klasse electric vehicles will have 30% more range and 30% faster charging. How? BMW revealed ...

BMW's Vision Experience delivers an unexpected thrill ride where software transforms every drive into pure joy. Its "Heart of Joy" tech isn't just about another electric vehicle. Your car simply gets ...

Comment Now! BMW's Heart of Joy consists of four integrated control modules at the heart of every Neue Klasse EV; The Dynamic ...

Sugar Chow, the virtual artist better known as "sugardesign_1" on social media, has decided to CGI present his vision for the ...

Although not specifically slated for production, the BMW Vision Driving Experience is a rolling test rig for the powerful ...

The Vision Driving Experience hints at the production car's design and houses a "superbrain" called "Heart of Joy" that aims to preserve BMW's driving dynamics.

BMW offered exclusive details about the "Heart of Joy" computer responsible for the vehicle driving dynamics of the Neue ...