Falling from the cultural stratosphere is a too-common occurrence for beauty brands built on virality. Maintaining relevance ...

Find out how to use XiaoHongShu, including the essential keywords to bookmark for smarter searching on this all-in-one app.

As the fate of TikTok hangs in the balance, U.S. TikTok users are flocking to the Chinese social media app Xiaohongshu, also called RedNote – making it the top downloaded app in the U.S.

Here’s what you need to know about Xiaohongshu. What is Xiaohongshu, the Chinese app that ‘TikTok refugees’ poured to? It is a lifestyle social media app which allows users to post short videos, ...