With one month until the World Cup kicks off, Adidas makes an early play to dominate the world's biggest sporting event.

KFC has extended its popular $10 Tuesday promotion into a weekday 'Bucket of the Day' lineup, offering a different $10 bucket ...

Value deals helped Portillo’s drive traffic in the right direction in the fourth quarter. But the upward turn was modest.

For a QSR brand, one of the most vital but tricky tasks is communicating value without feeling generic. Every brand wants you ...

The upfronts, the biggest national market for TV advertising, are still a central place for trading in billions of dollars tied to commercials. As for TV, not so much. With Madison Avenue increasingly ...

Iowa gubernatorial candidate Zach Lahn is putting another $1 million into television advertising, his campaign announced, intensifying his efforts to build momentum in the final weeks of the ...

Plans have been submitted to install a large 14-metre illuminated advertisement on scaffolding at a building on Princes Street. It’s the latest case of large advertising on the famous thoroughfare, ...

Advertising research firm Emarketer projects that Meta will surpass Google in net ad revenue this year, reaching over $243.46 billion, edging past Google’s $239.54 billion. The research firm’s ...

Skyrizi, Rinvoq and Tremfya claimed the top three spots in the linear TV rankings in March. Seasonal OTC brands like Vicks and Afrin stayed highly visible, following the cold and flu wave. News ...

KFC is putting the Colonel to work as a dancing rebel with a new song and ad campaign that support the brand’s Value Feast menu lineup, including new Box Feasts meals that come in $7, $9 and $11 ...

KFC is joining the value meal movement. The fast-food chain known for its fried chicken and variety of sides introduced its Value Feast lineup this week to meet the growing demand for value options.

Nearly 30% of all ad-supported TV viewing came from sports in the fourth quarter of 2025, according to a Nielsen report shared with Marketing Dive. Broadcast TV without sports accounted for just 9.8% ...