Max is now HBO Max. Again. No, I'm not joking. Less than two years after Warner Bros. Discovery changed the streaming service ...

The branding saga of the name of HBO Max offers a clear lesson for marketers: when a rename threatens familiarity, ...

With this change, Warner Bros. Discovery wants to show customers that it can "drive the service forward and amplify uniqueness" from what it can offer on its streaming experiences, with HBO Max taking ...

Discovery beat a resolute retreat yesterday from the controversial decision to cut “HBO” from the name of the HBO Max ...

From "Criminal Minds" to "Mindhunter," a number of television shows over the years have depicted the FBI's efforts to take ...

Rights Apr 29, 2025 Apr 29, 2025 Oct 24, 2024 Rights ratio: 19 share for every 100 held at a price of Rs 150.0 ...