How Bay Hill's grounds director Chris Flynn preserves Arnold Palmer's championship legacy through meticulous turf care and preparation for golf's elite players.

To fully unlock the benefits of TaylorMade's new Qi4D driver, we got fit by star TaylorMade fitter Adrian Rietveld.

It’s a new venture for Cobra, with OPTM being its most stable driver on the market, while also continuing with the already successful H.O.T. Face Technology insert, and highly customizable FutureFit33 ...

Although Echavarria likely doesn’t win without Lowry’s implosion, “handed” might be a bit unfair. Echavarria played the ...

After six full-bag fittings at each of the major club makers, these are the fairway woods our Fully Fit 2026 panelists chose ...

Jacob Bridgeman broke through on the PGA Tour in a big way, winning the Genesis Invitational on Sunday for his first career ...

On Day 2 of Fully Fit 2026, the gang heads to TaylorMade for fittings with their new Qi4D driver and popular Spider putter line.

Collin Morikawa gets the first PGA Tour win for the new Qi4D driver.Jed Jacobsohn/ and TaylorMade Collin Morikawa survived ...

Collin Morikawa is back in the winner's circle. The 29-year-old won for the first time since the 2023 Zozo Championship, birdieing the 72nd hole to win the AT&T Pebble Beach Pro-Am. He beat Min Woo ...

PEBBLE BEACH, Calif. – Rory McIlroy has won the career Grand Slam and he’s won the Players Championship twice so there aren’t too many pros more qualified to weigh in on the hot-button topic of the ...

In a market full of Alphas, Vokey would be considered the Lion. Twenty-one years of doing it at peak levels, technology with recon delivered from one of the GOATs in Mr. Vokey, his Luke Skywalker in ...

Vokey officially launched its new SM11 wedges last month, and PGA Tour adoption happened almost immediately. Why? That answer is simple. SM11 was engineered with a brand new CG story. The T Grind ...