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With tech giants lobbying for AI training on copyrighted material and artists filing lawsuits to protect their work, adland ...
The results demonstrated that there was a brand uplift of 40% when ads were placed against “unsafe” content, compared with an ...
WPP has reported a 2.7% like-for-like drop in revenue less pass-through costs to $3.3 billion (£2.48 billion) for Q1 2025.
How did an animated film about an orphan’s journey to find courage become Southeast Asia’s highest-grossing animation? Smart ...
This Labour Day, a powerful tribute by creative agency The Friday urges us to see the workers we pass by without a second thought. But does recognition go far enough?
A seasoned leader and Campaign’s Greater China Agency Head of the Year in 2024, Liza Zhang will oversee MSL, Publicis ...
How did an animated film about an orphan’s journey to find courage become Southeast Asia’s highest-grossing animation? Smart ...
The subtle design refresh spans over 50 sub-brands across categories like pharmacy, groceries, and on-demand streaming under a single brand umbrella.
“Wear the damn shorts” was created by Havas London. The campaign follows research by Sweaty Betty, which found that only 16% ...
Publicis Groupe has promoted Liza Zhang to chief executive of MSL and Publicis Influence in China, expanding her remit across these key agency brands. Previously serving as managing director of MSL ...