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Xbox continues its push beyond consoles
Every Device Is an Xbox? Microsoft Ads Push a Less Console-Focused Future
Video game purists may not like it, but
Microsoft
is doubling down on its push to expand the
Xbox
business to devices outside of traditional consoles, including smart TVs, phones, and PCs. This is possible because of
Microsoft
's investment in cloud gaming ...
Xbox continues its push beyond consoles with new ad campaign
In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing more Xbox games to PlayStation, Switch, and other platforms and devices. Microsoft has also been using “no console required” messaging for its Xbox TV app for Samsung TVs and Amazon’s Fire TV sticks earlier this year.
New Xbox Campaign Confirms Microsoft’s Console Plans
In a new ad campaign, Microsoft claims that anything that can access Game Pass should be considered an Xbox now.
Android Police
5m
Xbox boss confirms a handheld console is in the works
Please verify your email address. For anyone paying close attention to the growing handheld gaming field, you may have seen a ...
ExtremeTech
5m
Xbox Boss Throws Shade at PS5 Pro Price
The Xbox boss mentioned that Microsoft is still "spending a lot of time absorbing Activision Blizzard employees," meaning it ...
Hosted on MSN
11h
Phil Spencer says Microsoft will release more Xbox games on other platforms - "I do not see sort of red lines in our portfolio that say ‘thou must not'"
Xbox
boss Phil Spencer says he is pleased with
Microsoft
's multiplatform push Spencer says there are no "red lines" when ...
GameSpot
5h
New Xbox Campaign Reminds People Xbox Is More Than Just The Console
Ahead of the holiday season, and presumably to help drive sign-ups to Game Pass,
Microsoft
has rolled out a new ad campaign ...
Rolling Stone
22h
Xbox CEO Says There Will ‘Definitely’ Be Future Consoles
Many have declared that the “console wars” are over, referring to the old nomenclature for the rivalry between companies like Nintendo, Sony, and
Microsoft
that swept up much of the internet ...
1d
on MSN
"We think about the Xbox platform as the Xbox console, PC and cloud. We want them to be Play Anywhere." Microsoft strives to bring more Windows PC games to Xbox …
Xbox lead and Microsoft Gaming CEO Phil Spencer recently talked about the company's commitment to multiplatform releases ...
Thurrott
4h
Microsoft Redefines What is an Xbox in New Marketing Campaign
It’s been four years this week since
Microsoft
released its
Xbox
Series X console, and today the company kicked off a new ...
2h
Xbox November Update has friend requests, new Home page on Xbox app, AI search, and more
Mirosoft has features like a new AI-powered search, friend requests, a new Xbox app landing page, and more in its Xbox ...
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