Cinema has one of the highest advertising equities among younger audiences, according to research by Kantar, commissioned by Val Morgan Cinema. The study was conducted through analysis of ad equity ...

The Sri Lanka Institute of Marketing (SLIM), in partnership with Kantar, a global leader in market research and consumer insights, proudly presents the highly anticipated SLIM-Kantar People’s Awards ...

When forced to choose overpriced pints or overpriced popcorn, Val Morgan research finds young'uns are opting for the latter.

This post was created in partnership with Kantar AI is transforming marketing, pushing brands to rethink not just strategy ...

Aquila and Kantar Media Successfully Launch Calibration Panel in 1,000+ Homes, Marking Significant MilestoneExpanded Leadership Team, ...

Rep. Andrew Garbarino (R., N.Y.), chairman of the House Homeland Security Committee's subcommittee on cybersecurity and infrastructure protection, said the change in administration and leadership at ...

More than half—66%—of Latvian citizens believe that Prime Minister Evika Siliņa’s (JV) proposed government “restart” will not ...

British berry growers are warning of a tough year ahead, as rising energy costs and wage increases continue to create ...

Market research group Kantar's owners are exploring the sale of its Worldpanel division for 5 billion pounds ($6.5 billion) ...

In 2019, WPP sold a 60% stake in Kantar to Bain Capital, originally valuing Kantar at £3.2bn, with long-term goals to ...

iGaming technology provider SOFTSWISS announced that its Founder, Ivan Montik, has been named a CEO of the Year in the ...

WPP is a London based and listed advertising company and Bain Capital, a Boston, Massachusetts-based private equity firm. Bain Capital acquired 60% of Kantar in 2019, giving the company a valuation of ...