Joe Sedelmaier, Auteur Behind ‘Where’s the Beef?’ Ad, Dies at 92

He directed nearly 1,000 comedic commercials, including a much-quoted spot for Wendy’s and one for FedEx featuring a manic ...

Joe Sedelmaier Dies: Ad Man Behind ‘Where’s The Beef?’ & FedEx’s Fast-Talking Man Was 92

Joe Sedelmaier, the director behind some of the most popular TV ads ever including "Where's The Beef?" and FedEx's Fast ...

Director behind 'Where's the Beef?' ad dies at 92

The award-winning director behind Wendy’s iconic “Where’s the beef?” advert has died at the age of 92. Joe Sedelmaier died at ...
The American Spectator

‘Where’s the Beef?’

It was a lunchroom conversation most could relate to with a sigh. “I was at the grocery store last night,” one coworker said, shaking her head, “and my two bags cost me $45, and I didn’t buy any meat.
Santa Monica Daily Press

Where’s the beef (come from)?

The old catch phrase for fast food restaurants in the 1980s used to be: Where's the beef? The commercials featured an elderly woman who stood at the counter holding open a giant hamburger bun exposing ...