The Gracenote study shows strong intent among media planners to shift budgets from linear TV, programmatic video and display ...
The largest multimedia company based in Western Canada has brought to market a new programmatic platform that the company ...
Katie Eyes, MSW, reflects on 25 years of the BCBSNC Foundation and, over her 18 years with the organization, its shift toward ...
Founded on the principle of using automation to simplify the complex world of programmatic buying, the company has scaled ...
Paramount Skydance’s newly-installed chief revenue officer takes his role into the public sphere this week as the media conglomerate starts a series of “upfront” meetings with various agencies and ...
INCLIVA Healthcare Research Institute-University Clinical Hospital of Valencia, the Universitat Politècnica de València - through its VRAIN Institute, the Valencia Anti-AIDS Committee and the Centre ...
COLUMBUS, Ohio, Feb. 24, 2026 /PRNewswire/ -- Buckeye Health Plan (Buckeye) has awarded $141,000 to six Ohio healthcare providers through the National Council on Independent Living's Barrier Removal ...
Major brands from top-tier Olympic partners to newcomers are running ad campaigns during the 2026 Winter Olympics in Milano Cortina, with NBCUniversal reporting sold-out ad inventory. Advertisers ...
In over 50 years of selling its wares, Pittsburgh cookware brand All-Clad has never run advertising against live sports coverage. But next week, it’s diving into the deep end with a campaign set to ...
Programmatic audio is moving from the test budget to the main budget, and radio sellers need to pay attention to where those dollars are coming from, because marketers are funding that growth by ...
New forecasts point to accelerating programmatic automation and advertiser access across audio in 2025 and beyond, as the $36 billion US programmatic market expands and major tech platforms position ...
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