The largest multimedia company based in Western Canada has brought to market a new programmatic platform that the company ...

The Trade Desk made $689 million in Q1 2026, up 12% from the period last year, while its net income and profit margin dipped ...

Discover the hidden flaw in programmatic commerce and how SWYM's AI-driven solution reshapes supply decisioning for optimal ...

But audio doesn’t play by the same rules. Attention isn’t divided across tabs or feeds. It’s often focused, whether someone ...

If your brand can say yes to creative flexibility, AI placements are worth testing. Here's the framework to make that ...

Nexxen (NASDAQ: NEXN), the advertising technology platform powered by unique data and media, today announced an exclusive partnership with fandom intelligence provider ADvolution to make audience ...

Conversations about programmatic transparency are the industry’s equivalent of politics at Thanksgiving: Everyone agrees it matters, there’s disagreement on the details, and somebody usually storms ...

Digital campaign metrics often misrepresent real business impact Ad fraud is widespread, scaled and underreported ...

In January 2026, the Media Rating Council introduced standards for digital ad auction transparency. These standards are bound ...

By learning to recognize viewing behaviors that mirror a genuine television experience, agentic systems can distinguish between professionally produced, big-screen content and video that only fits the ...

Advertiser Perceptions and eMarketer data show 82% of marketers and media agencies now buy audio programmatically, with ...

Tension: Brands crave control over programmatic advertising, yet the very act of seizing it often strips away the expertise that made it work. Noise: The in-house movement is framed as a binary choice ...