I've gotten lots of requests for me to do a fast makeup routine video on a budget. Lots of you know I love Dollar Tree makeup ...

E.l.f.’s CEO reflects on tariffs, the Matt Rife scandal, and doubling down on board diversity.

Five years after Selena Gomez launched her Rare Beauty brand, the cosmetics company’s value has skyrocketed. Find out how ...

There are cream blushes now available in various formats, ranging from travel-friendly sticks to dome shapes that glide ...

If you buy something through my links, I may earn a commission. Eyeshadow palettes are always something that can trans ...

Shein's success on TikTok is also explained by its focus on immediacy and volume of releases, which generates constant and ...

"A makeup primer is a product that was designed to prep your skin prior to makeup," explains celebrity makeup artist Kelli ...

Opt for one of the go-to Y2K frosted shades: ice blue, lavender, champagne, silver, or pearl. Loiz recommends Urban Decay’s ...

It "holds back oil breakthrough really well, allowing makeup to stay put longer," says Denno. E.l.f. Power Grip Primer may get a lot of the attention—and I like that one too!—but I'm partial to this ...

Hailey Bieber reflected on "being pitted against other people" after her brand Rhode Beauty officially launched at Sephora ...

They spoke to PEOPLE at their inaugural LadyWorld event, a three-day destination retreat in Miramar Beach, Fla. that offered attendees experiences with their favorite creators, performers and ...

In case you've faced some hurdles solving the clue, Class with makeup tutorials?, we've got the answer for you. Crossword puzzles offer a fantastic opportunity to engage your mind, enjoy leisure time, ...