An international competitive eater took on the food challenge at Cafora’s Italian Restaurant in late June, and soon food fans everywhere will get a chance to see the results on YouTube. Adam Moran, ...

General Mills' virtual tournament is parlaying an online challenge that became a popular meme into an opportunity to showcase its brand of fruit snacks. With the suspension of live sports during the ...

Adam Moran, Beard Meets Food, took on the hot dog eating contest at Skin’s Hot Dogs in Easley, Beard Meets Food/YouTube Just call him Beard Meets Food. The European top ranked competitive eater, Adam ...

*Eating challenges in the U.S. has become a popular form of entertainment and a unique aspect of competitive eating culture. The challenges involve consuming large quantities of food within a set time ...

YouTube challenge is one of the routes for content creators to go viral on the popular video-sharing platform. As such, some aspiring YouTubers follow such trends to kick start their following. A ...

A new study reveals how viral food videos—often starring slim hosts devouring massive meals—may shape viewers' perceptions of eating and body standards across global platforms. Study: “Mind your ...