Take-Two CEO Strauss Zelnick has all but ruled out a super-premium price tag for GTA 6, insisting the game's cost will feel ...

Take-Two CEO Strauss Zelnick addressed the pressure around the release of 'GTA 6' and Zynga's turnaround in his remarks at ...

GTA 6 pricing speculation grows as Take-Two signals confidence in release, and hinting on release many people will be calling ...

Strauss Zelnick says Take-Two is looking at future projects based on all of its franchises, and that includes L.A. Noire.

As ‘GTA 6' nears launch, Strauss Zelnick explains why AI can't build a game at that scale - and where it's already being used ...

Take-Two CEO Strauss Zelnick confirmed at the iicon conference that GTA 6's marketing campaign will begin this summer, ahead of its November 19 release. He dismissed speculation of a $100 base price, ...

Talk about burying the lead. In Take-Two Interactive’s Q2 earnings announcement today, the company dwelled on huge uptake for the latest version of its basketball franchise, NBA 2K26, and the warm ...

Two's CEO shared insight into how the company prices its games, including the highly anticipated Grand Theft Auto 6.

Take-Two Interactive Software (NASDAQ: TTWO) stock has been under pressure recently. The video game publisher, which is known for franchises including Grand Theft Auto (GTA), Red Dead Redemption, and ...

TL;DR: Take-Two has laid off its AI research team, including Head of AI Luke Dicken, despite previously embracing AI for supporting game development tasks. This move contrasts with CEO Strauss Zelnick ...

Aaron McKinley is a writer, blogger, and video game enthusiast with over six years of experience in web content and many more in playing games until the wee hours of the morning. A passion for writing ...

Take-Two is one of gaming’s biggest and most influential developers, so it’s very notable that the company seems to be pulling back on AI. The game developer followed the general shift of the industry ...