‘Drink a bite to eat at 10, 2, and 4′ was a slogan used for decades to advertise Dr Pepper, including on the famous sign in downtown Roanoke. The slogan became iconic enough that today, October 24th, ...

10-24 is officially Dr Pepper Day in Roanoke! We'll be hosting a FREE event on Friday, October 24th in Market Square, Downtown Roanoke from 11am - 2pm with free product, free limited edition t-shirts, ...

ROANOKE, Va. (WDBJ) - Dr Pepper Day will take place Thursday, October 24 at Market Square in Downtown Roanoke from noon to 3 p.m. Nine years ago, the City of Roanoke declared October 24 the official ...