You’ve got your concept, your new website design has been finalised, and the content you have been working hard to create is ready to be presented across your social media. But at the forefront of it ...

The best sports logos often have to walk a very tight balancing act. They have to be dynamic and striking, ideally instantly recognisable. In many cases, they have to pay heritage to a great deal of ...

Olympics logos are often one of the things we most remember about the world's biggest sporting spectacle: sometimes even more than the sporting action itself. Over the years, we've seen vastly ...

The shield is the iconic NFL logo. Each of the 32 teams has a logo, too. Some are incredible, others classic, and some have outlived their usefulness. Time for a change? Unlikely. ASHBURN, VA - MARCH ...

As the Paris 2024 Olympics draws to a close, Newsweek spoke with four experts on art, branding and marketing who reflected on the most iconic and infamous Olympic logos and mascots from Paris 1924 to ...