It's 2026. If you're still using ad blockers to watch YouTube instead of paying for YouTube Premium, we need to have a talk.

YouTube has quietly imposed new restrictions on ad-blocking users.

YouTube is coming up with another infuriating way to force users to pay for Premium subscipriton or watch ads.

YouTube continues to vacuum up digital advertising dollars, mostly at the expense of traditional TV ad budgets, notching its ...

YouTube users have reported being unable to view comments while using ad-blocking tools, with some claiming it’s even happening to YouTube Premium subscribers.

There are dozens of stats that capture the power of YouTube, but if you’re looking for one persuasive reason to join the channel, it’s this: YouTube is the second most visited website in the world, ...

I felt relieved without Premium, even as YouTube ads rushed back in ...

Some of the most popular promotions built pre-game momentum and engaged with creator talent to capture viewer attention.

When YouTube introduced its Premium Lite tier in March, the goal was to give people a way to see fewer ads on YouTube. It took only three months, but YouTube is already increasing the number of ads ...

If you’re not a YouTube Premium member, then you’re probably used to seeing ads pop up during longer videos. These mid-roll ads are a reality, and they’ve been pretty annoying. well, according to a ...

YouTube announced it’s making changes to mid-roll ads to improve the viewing experience for users while also helping creators potentially earn more revenue. Starting May 12, the Google-owned platform ...

Chethan is a reporter at Android Police, focusing on the weekend news coverage for the site. He has covered tech for over a decade with multiple publications, including the likes of Times Internet, ...