Lyka ‘The Brutal Pick-Up' via OUTSIDE IN and DIVISION

Dog food company Lyka has turned the dog poo pick-up into a tongue-in-cheek horror movie in a campaign via independent ...

Lyka releases “The Brutal Pick-Up” campaign to tackle bad dog poo, via Outside In

Australia’s dog food brand Lyka has unveiled a humorous horror-themed campaign highlighting the link between dog poo and gut ...
Campaign Brief

Lyka launches a mini horror movie about bad doggie doo doo via OUTSIDE IN and DIVISION

Picking up bad dog poo has been too horrifying for too long. That’s why Lyka, Australia’s leading fresh dog food company, has ...

Lyka Unveils Tongue-In-Cheek Horror Movie Campaign ‘The Brutal Pick-Up’ Via OUTSIDE IN

Picking up bad dog poo has been too horrifying for too long. That’s why Lyka, dog food company, has unveiled its latest campaign with independent creative agency OUTSIDE IN featuring a tongue-in-cheek ...