Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. So you want to get a "free" CRM application and you want to know ...

The single biggest challenge with any customer relationship management (CRM) application is getting salespeople to use it. Most CRM applications are selected by sales and finance managers in ...

Customer Relationship Management (CRM) is comprised of complementary layers: • It's a philosophy of caring for and nurturing your customers. • It's the organization and roles that deliver fulfillment ...

[Editors' Note: At CRM magazine's recent CRM Evolution 2010 conference in New York, Milletti participated in a panel discussion on the topic of application development for CRM. CRM Evolution attendees ...

Learn the top features offered in mobile CRM applications, plus how to use them, their benefits and which providers offer mobile apps. Benefits of mobile CRMs Drawbacks of mobile CRMs Enhances ...

In most organizations, associating the CRM application with the business intelligence (BI) system can provide all the magical spells required to enchant customers and ensure their continued loyalty.

The customer is king, or so the old saying goes. It's a very popular claim in the CRM sector, which has moved from being the preserve of giants to a free-for-all. The man in charge of Microsoft's CRM ...

Integrating CRM software with .NET applications is one of the best strategies for achieving quick and accurate data-driven decisions. However, here is where it gets challenging.

Business users get customisation help in the next version of the open source firm's customer relationship management software The next version of SugarCRM's open source CRM application, due for ...