Getting traffic to your website is half the battle. Getting that traffic to d o something once they’re there is the other half. Website visitors are relatively meaningless unless they take some sort ...

Right now, the internet has more than 1.1 billion websites operating across more than 271 million unique domains. That’s a nearly unfathomable number of pages competing for a finite amount of traffic, ...

Your website is the hub of your online presence. It’s where visitors go to learn more about your business, products and services. It’s also one of the most important channels for converting visitors ...

What is your average conversion rate? MarketingSherpa posed this question for their 2014 Ecommerce Benchmark Study. Nearly 3,000 e-commerce sites responded with reports of sales conversion rates ...

A massive shift to online interactions across all industries has taken place globally. That, in turn, has affected user behavior and activity, so businesses have had to change their strategy to ...

Conversion is one of the most critical metrics for understanding Website performance. It reveals the site’s effectiveness in getting visitors to do what you want them to do such as register, open an ...

Do you know that a one-second delay in your website speed can cost you 7 percent in conversions? Or that 99 percecnt of people who visit your website won’t buy on their first visit? It’s easy to ...

Website conversion or conversion rate optimization (CRO) is about converting the traffic you get to your website via SEO, blog posts, social media marketing, and other efforts into paying customers.

Opinions expressed by Entrepreneur contributors are their own. An appealing website design is important, but you can’t lose sight of what your website is really for: to convert traffic into lead-form ...