Ulta is rolling out a wellness concept aimed at providing shoppers with expert guidance and education around wellness routines with a new dedicated in-store section.

Ulta Beauty's Spring Haul Sale is live through April 5 and features discounts on popular beauty brands. Shoppers can find deals on skincare, makeup, hair products and more from brands like Tree Hut, ...

Ulta Beauty (ULTA) is drawing fresh attention after hosting several high profile brand launches, including Rare Beauty’s record breaking debut at the retailer, along with new partnerships with Stripes ...