A quiet NFL branding shift introduced Roman numerals to the Super Bowl, turning each edition into a lasting symbol of legacy, memory and spectacle across generations of football history.
The NFL remains one of the few organizations that still consistently uses Roman numerals for its biggest stage of the year.
Why use Roman numerals when you could use years or Arabic numbers? The NFL has offered a few clues.
Super Bowls eschew typical numbering conventions by using Roman numerals to convey which iteration of the game is being played. Here's how they work.
Super Bowl LX is here, and people are only just realising why the game's name uses Roman numerals and not numbers.
Ever wonder why the Super Bowl uses Roman numerals? Funny thing is, there's one year the NFL completely ditched them. Here's why they exist in the first place. The NFL season starts in one year, like ...