Beyoncé led the pack of celebs who dyed their hair Targaryen blonde last year. The name is, of course, a reference to House Targaryen from Game of Thrones, a family known for their dragons, ...

It was the beauty bang heard across Instagram. Reality star Kim Kardashian lightened her famously dark hair from an intense raven to an icy, platinum blond, changing her entire look and signaling to ...

Read the original article on Purewow. For some of us, winter means investing in comfy outerwear and cozy boots; for others, it means ringing in the season with a new hair color. If you’re in the ...

We all want to maintain that pale, blonde, silky hair for as long as possible. And if we can do so right from home, that’s even better. There are lots of different shades of blonde, but if you are ...

Emma Stone's stint as a brunette has officially ended: The actress was spotted leaving Meche salon in Beverly Hills yesterday afternoon with a gleaming platinum color. After all, nothing says "Bye-bye ...

Gentlemen prefer blondes, which could explain why Hollywood is embracing a new white hot trend. READ: Best Hairstyles For Women Over 40 Stylists say 2014 is the year of platinum, and a slew of stars ...

Kaitlyn is a former Assistant Style & Beauty Editor at PEOPLE. The change of seasons is a popular time for hair makeovers, and Leighton Meester is kicking off Spring with a major transformation. The ...

Aura Friedman, a colorist for Sally Hershberger has observed the rise of platinum hair. Five years ago, she transformed Korean model Soo Joo Park‘s dark brown hair into a snowy white blonde. And the ...

Despite what her Oscar statuette might tell you, Emma Stone's most convincing role to date is actually ... redhead! That's right — if you didn't know, Stone is a natural blonde. She's worn the shade ...