Spent a full day learning about some new ideas from Ping, and one of our big discussion topics was driver fitting and just how much fitting matters. Consider this study, shared with us by Brad ...

Mention the words “club fitting” to a golfer and most will assume you’re talking about the 14 sticks in their bag. To be clear, building a set of clubs that’s tailor-made to accentuate strengths and ...

Two years ago at the 2020 Arnold Palmer Invitational at Bay Hill, a week before the world changed and the COVID-19 pandemic took hold in the United States, I snapped a photograph of Viktor Hovland’s ...

Who it’s for: Players with a slight arc in their stroke who want a premium milled mallet that improves alignment and stability. What you should know: The “Special Edition” Ally Blue Onset uses an ...

Ping Golf is a U.S. brand but differs from a "typical American" company. Prioritizing the essence of people and products over short-term performance or flashy marketing, the belief that "a good ...

The thought of spending nearly $1500 for custom-fit putter can cause quite the sticker shock. After all, despite being the club players hit the most number of shots with in a round, putters are rarely ...

Specs: 360-gram head, 35 inches, 3 degrees of loft, 20 degrees of lie, all nonadjustable. Available: Aug. 18 (presale), Aug. 28 (in stores) Who it’s for: Players with a slight arc in their stroke who ...