Most anglers don’t know what to think when they walk into a musky shop and are greeted with rows upon rows of strange-looking lures ranging in size, shape, and color. From massive rubber swimmers with ...

Fishing is more than just a hobby for many—it’s a lifestyle. Whether you’re a casual angler or a seasoned pro, having the right tools and equipment is essential for success on the water. One often ...

Muskies are already the fish of 10,000 casts, so imagine how much cooler it would be if that hit on cast 9,999 came on a giant topwater lure. If you know when and where to fire a big propbait or ...