In a world where the fashion industry often grapples with representation, there exists a growing movement that advocates for a more understated yet powerful approach to dressing: modest fashion. While ...

Modest fashion is gaining momentum, driven by e-commerce, social media and other nontraditional channels. What is modest fashion? Interpretations differ, but generally speaking, it refers to looking ...

Modest fashion has entered the mainstream thanks to a youthful Muslim population and social media. Modest dressers feel underserved by retailers. Brands including Mango, Nike, Net-a-Porter and The ...

Modest fashion has steadily evolved from a niche segment into a major force within the global fashion industry. Once closely associated with specific cultural or religious communities, it is now ...

To receive the Vogue Business newsletter, sign up here. Can a mini skirt be worn modestly? The answer is a confident yes, when layered over baggy trousers, explains 26-year-old TikToker Maha Gondal.

Last week, Japanese brand Uniqlo teamed up with British Muslim designer Hana Tajima, designing a range of functional outerwear and accessories, including hijabs and headscarves. Somali-American ...

When Dubai content creator Jacquelyn Bagan recently uploaded a video to Instagram sharing her thoughts on modest dressing for women at Dubai Mall, she couldn’t have imagined her post would go viral, ...

The highly anticipated Abu Dhabi Modest Fashion Week 2025 is set to take centre stage from April 14 to 16 at the prestigious The St. Regis Saadiyat Island Resort, Abu Dhabi, as the 10th edition of the ...