Yasmin Walter of KMD Books is a multi-award-winning entrepreneur, international bestselling author and modern publisher based in Australia. In today's rapidly evolving business landscape, the quest ...

Lee Davis is a tech analyst who has been covering the document imaging industry for over five years. Currently, Lee is the Associate Director of Software and Scanners at Keypoint Intelligence, where ...

Discover why email marketing remains a powerhouse tool for business owners in the digital age. Learn how to build personal relationships, drive conversions and future-proof your business with ...

Marketing is a research-driven discipline, centered in consumer behavior, data analysis, and decision-making science. Different types of marketing exist to address different channels and business ...

And now is the time for marketing leaders to expand their existing skill set and develop their AI intuition—when to use it, when to lose it—to make the most of AI’s transformative power and deliver ...

PR builds trust and credibility over time, while marketing drives short-term sales through targeted campaigns, making both essential for business success, depending on goals and budget. Marketing ...

In marketing a product, success often hinges on having a clear and structured requirements-gathering process and thorough project management. Gathering business requirements ensures marketing ...

Video marketing specialist and SEO Consultant at UK-based Agency Custard Media There are many reasons why you should use online video as part of the marketing services in your business. Essentially, ...

The University of Delaware Division of Professional and Continuing Studies (UD PCS) has launched a new social media marketing course, Advanced LinkedIn Marketing, designed for students with ...

CMOs are under increased pressure to grow their brands while reaching new audiences. They're experimenting with new technology like generative AI and cookieless advertising. Meet Business Insider's ...

Students are required to complete a total of 30 credits to complete the MS in Marketing Analytics and Insights degree. View the suggested course sequence for a 1-year full-time student. The purpose of ...