Consulting firms like Deloitte and Accenture are forming mutually beneficial business partnerships with Google around selling the Google Cloud platform to enterprise customers. Deloitte and Google ...

The biggest issue with Salesforce Marketing Cloud projects in particular, and cloud-based marketing CRM in general, is matching the soaring goals and promises to the actuality of staff and funding.

Leading Salesforce consulting partner CloudMasonry announced today that it has launched a dedicated Marketing Cloud Next consulting team to help organizations harness Salesforce's new AI-native ...

SALT LAKE CITY, UT--(Marketwired - September 13, 2016) - Klever Marketing, Inc. (KLMK) has contracted with a 'Marketing Cloud' software development company, along with other Cloud Solution Technical ...

Apttus, Booker, Lattice Engines, Segment and Tubular Labs are the five hottest cloud-based marketing startups of 2015. 13 of the hottest 34 cloud-based marketing startups are from the Bay Area, ...

People are now living in a hyperconnected omni-channel digital world where millions of terabytes of data are generated every day globally. Consumers’ purchasing behavior has evolved dramatically too.

IBM is bowing out of mar tech and offloading its marketing cloud assets – for the second time. Competition from the other scaled marketing players was fierce and Big Blue’s heart hasn’t been in it for ...

When Salesforce announced this week that it was moving Marketing Cloud to Microsoft Azure, it was easy to see this as another case of wacky enterprise partnerships. But there had to be sound business ...