Google warns that a court-ordered ad syndication could expose its ad algorithms, increase click fraud, and deliver less ...

Google search and Shopping ad clicks are surging, offering advertisers a rare opportunity to reach high-intent audiences while CPCs remain stable.

Google is rolling out a change to how ads appear in Search, and this time it’s focused on clarity and user control. Text ads will now be grouped under a single “Sponsored results” label that stays ...

Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of global ads, Dan Taylor.

Sponsored results in Google Search are getting less screen time with a new update that makes them much more obvious. Users will even be able to hide sponsored ads in Google Search. According to a blog ...

Google has launched a pilot program introducing personalized advertising in its Search AI mode, called Direct Offers. This ...

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