The Disney dolls line will include unique collector offerings for adult fans that will celebrate the Disney Princess and Disney Frozen characters in a new way. Mattel has revealed its all-new line up ...

It’s a magical world again for Mattel. The toy company won back the rights to make dolls based on Disney’s princess characters, including Frozen’s Elsa and Anna, Jasmine from “Aladdin” along with Snow ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Frozen was first released in theaters on November 19, 2013, which means — and it's almost impossible to ...

Jan. 26 (UPI) --After losing its Disney princess lineup in 2016, Mattel has won back the license to make Disney princess toys, including Anna and Elsa, popular Frozen dolls. In 2016, Mattel lost the ...

Hasbro Inc. is shaking off its reputation as a boys' toy company. In a major coup, the Pawtucket, R.I.-based company known for Transformers and G.I. Joe announced last week it has secured the doll ...

Toy giant Mattel said Wednesday it has wrested back control of the lucrative licenses for Disney Princess and “Frozen” characters from its archrival Hasbro. The deal will allow Barbie owner Mattel to ...

Though parents may still have had to scrounge for Elsa costumes this Halloween, the "Great Frozen Merchandise Shortage of 2014" is melting. Suppliers say they’ve finally adjusted to an unexpected ...

My Little Pony and Elmo are going to have to make room for Princess Anna and the rest of her Disney pals. Hasbro, which makes toys under the first two brand names, scored a crown possession on ...

Holiday Barbie has some fierce competition this coming shopping season, and more than playtime is at stake. As the critical fourth quarter approaches, a toy war is brewing in the U.S., with billions ...