Logos are designed to be simple, memorable, and instantly recognisable. But behind their clean shapes and colour palettes, many of the world’s most famous logos contain hidden messages, symbols, and ...

Logos are the visual heart of a brand, encapsulating its identity, values, and story in a simple yet powerful image. The most iconic logos transcend mere design, becoming symbols recognized worldwide, ...

Logos are everywhere — on smartphones, cars, clothing, and almost everything else made by a company with an identity. Logos help with quick identification and mean something to a brand. They tell a ...

Efforts to curb the spread of coronavirus have shuttered doors, emptied stadiums, and changed lives around the world. The economic impact will be severe, although it’s too early to tell how the crisis ...

Without any other context, you can perhaps ID dozens if not more logos of carmakers, retail chains and consumer goods. But how many watch brands can you recognize based on an abstract symbol alone?

Car logos are among some of the most recognisable brand assets globally. We've written extensively about them over the years, including the many recent rebrands. So it's interesting to see the results ...

Photo: Alfa Romeo Automobiles S.p.A.; Automobili Lamborghini S.p.A.; Ferrari S.p.A.; Maserati S.p.A. Germany gave us the first automobile, America revolutionized mass ...

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BMW. Puma. Red Bull. Lego. These brands are so ubiquitous, there’s a good chance you see their logos every single week. But would you be able to draw them from memory? Adler, a British company that ...

Before a 1923 match, René Lacoste and his tennis coach Alan Muhr made a bet involving a crocodile-skin suitcase. Mr. Lacoste didn’t end up getting a suitcase, but the story led an American journalist ...