Dubai, the go-to destination for influencers, is now doubling down on its biggest market with the launch of its very own “influencer academy.” Jointly funded by the Dubai Department of Economy and ...

Looking to live the lifestyle of a social media influencer? The “world’s first dedicated training programme” for travel content creators is launching in Dubai. Beautiful Destinations, a travel content ...

(CNN) — Iran’s recent strikes on Dubai have done considerable damage to Dubai’s reputation as a “safe haven.” And the front lines of the public relation war are a glamorous cadre of high profile ...

In the clip, she explained that while social media careers often appear glamorous from the outside, she no longer finds the lifestyle personally fulfilling.

Content creators said they posted videos during the regional tensions to “share the truth” about life in the UAE amid misinformation and AI-generated content online ...

The first company, AP Supercars, functions as a luxury car dealership focused on buying and selling exotic and premium ...

Melody Ann Thomas, who lives in Dubai, still claims the country is the 'safest place'.

UK influencer Kate Ferdinand and entrepreneur Luisa Zissman slept in their basements with their children during Iran's missile strikes in Dubai. They described the experience as “scary” and “surreal”.

JANINE Freuling closes her eyes as she enjoys a £7 massage by the beach, before freediving with turtles and eating delicious ...

In fact, Dubai has become a global influencer hub in recent years, with an estimated 50,000 calling the destination home. Last year, popular YouTuber and tech investor Oli White announced that he was ...