DeepSeek's friendly whale hearkens back to a more playful era of tech branding—and it might just be the disruptor the AI ...
Photo illustration of DeepSeek’s logo on a smartphone screen. A Chinese artificial intelligence startup is rattling Silicon Valley and Wall Street after it demonstrated AI models on par with ...
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Why DeepSeek’s logo represents a new era of AI brandingDeepSeek’s logo is a plump, bright blue whale that almost appears to be jumping across the screen. It’s accompanied by the brand’s wordmark in a rounded, fractured sans-serif font.
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