Ultimately, human beings are using your products, so listening to your customer’s feedback and using their insights to inform your products is so important. In today’s competitive software landscape, ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More As customer expectations continue to rise, enterprises are under ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Over the past few years, generative AI has emerged as a transformative ...

Value stream management involves people in the organization to examine workflows and other processes to ensure they are deriving the maximum value from their efforts while eliminating waste — of ...

Behavior-tracking software firm Amplitude Inc. revealed today that it has acquired Kraftful Inc., a “Voice of Customer” startup, for an undisclosed price. Founded in 2019, Kraftful offers a product ...

Dashboards equip leading brands with rich data insights to inform marketing strategies and broader business decisions Built on Cardlytics’ unparalleled network scale and visibility into $5.8 trillion ...

How can you use insight to understand your converting customers, and devote all your time and effort to finding and nurturing them – and similar leads? Over 30 years, and across thousands of databases ...

If you are gearing up to launch a new product or marketing campaign, but the thought of organizing focus groups, conducting surveys, and waiting weeks—if not months—for results feels overwhelming. Not ...

Data-driven customer segmentation allows you to analyze if there are several distinct groups in your addressable market and what they are. Customer-centricity is the process of continuously optimizing ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. The accuracy of revenue forecasts provided by Wall Street analysts ...

The single most important factor governing the success of a commercial enterprise is its ability to attract, satisfy and retain paying customers. Commercial firms succeed by prioritizing the ...

Many startups are feeling the pressure in today’s uncertain economic climate, but for SaaS companies, the next 12 months could present major opportunities for growth: 70% of small and mid-size ...