As customer expectations grow, retail organizations must rethink what strategies and tools they use to optimize the overall customer experience. Customer experience (CX) can make or break a retail ...
*We’ve all heard it: “The customer is always right.” But in reality, how many businesses actually live by this principle? In the age of digital disruption, the companies that thrive aren’t just the ...
During periods of inflation and economic downturn, such as what we’re experiencing currently, business leaders tend to develop conservative mindsets. There is a common, natural mindset that people ...
It's one thing to say you're customer-centric, but how do you get there and measure your organizational customer-centricity? Consumers today are a tough bunch to keep loyal. Three-quarters make some ...
Every single day, one sees or hears of one small business or another closing its doors, not for a period, but for good. And ...
When you first set out to become a more customer-centric organization, your instinct is to be interested in all opportunities for improvement and to attack the task like killing (or nurturing) a ...
Traditionally, sales and finance have operated in silos, with very different objectives. While sales teams have focused on finding customers and selling products, finance teams have focused on ...
Being laser-focused on the customer or prospect creates a partnership between sales and marketing because it ensures that both teams are aligned around a common goal: delivering a great customer ...
Customer centricity is vital to business survival in today’s marketing landscape but what does the term really mean and can a brand ever truly lay claim to it? Melanie May investigates Giving ...
NEW YORK & LONDON--(BUSINESS WIRE)--EDITED™, the leading global retail intelligence platform, is excited to release the findings from its Customer-Centricity Index Self Assessment – a ...