Anyone who has ever bought clothing that wasn't custom designed for them knows that size inconsistency across brands is a real issue. In fact, for almost every different store I shop in, I come in at ...

Confused by clothing sizes? Experts explain why brands differ, what vanity sizing means and the psychology behind the label Shopping for clothes that perfectly flatter our figure can feel like an ...

My-Best-Fit machine takes 200,000 different body measurements of shoppers. May 17, 2011— -- Shopping can turn into an anxiety-fueled excursion when women find they are a size 4 in one store but a ...

If you were Facebook friends with your clothing, your relationship status would read, “It’s complicated.” Walking into a dressing room with a stack of clothing, you have no idea if you’ll walk out ...

There's a whole lot more that goes into sizing than just measurements.

The closest I ever came to perfection was the fit of a misses’ size 8. I used to be able to pull a garment off the rack and walk out of the store. But nowadays, perfection has slipped away. Frequently ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

If you’ve clothed a child for any length of time, you’ve no doubt realized that their age doesn’t always correspond to the size of clothes they “should” be wearing (e.g. being three years old but not ...