"It's Rasmuson's opinion time!" That's one of the "catchy slogan ideas" from a slogan generator at shopify.com. I typed in "Rasmuson's opinion," and I got 1,076 options like these: "Unzip a Rasmuson's ...

A slogan is a short, catchy summation of a company or product that accompanies a logo and is often featured as the last spoken words in advertisements. The most successful slogans become familiar to ...

Need to build brand awareness in an over-communicated market? Consider using a tagline. A snappy tagline tied to your firm’s Unique Selling Proposition (USP) can answer the prospect’s question “Why ...

“Never stop improving.” Does that sound corny? I recently reviewed some of the materials I brought home from a motivational training course I took several years ago. One of the exercises was to write ...

An icon in the shape of a lightning bolt. Impact Link Slogans are key to marketing a brand. A catchy slogan, like Nike's "Just Do It," can become iconic. Yet as brands and their customers evolve, ...

We’ve all been reeled in with a fun slogan. It’s what brands use to catch someone’s eye and make them think for a second. It’s also what a simple association that helps people connect with a brand.