Opinions expressed by Entrepreneur contributors are their own. One of the components that typically goes in a business plan is a SWOT analysis. Whether or not you’re in the process of creating a ...

A SWOT analysis, which is an acronym for a business’s strengths, weaknesses, opportunities and threats, helps business managers think in new ways, sometimes about things they would prefer to avoid ...

As a small-business owner who probably wishes there were more time in every day, you have every right to ask – and every reason to know why you should – spend time on any given task. You're smart to ...

Before developing strategic objectives and planning for their implementation, a business must know if those reflect the marketplace reality and if it can afford to execute them. A SWOT analysis ...

A business of any size can analyze its internal strengthens and weaknesses and external opportunities and threats — a process known by its acronym, SWOT — to gain insight into the forces it does and ...