From Casio and Citizen to Cartier—this list covers the whole spectrum.

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2025 was a big year in the watch industry. But 2025 is in the rearview now, and it’s time to look toward 2026. So, which brands are bound to break out over the next 12 months? I’ve chosen seven below ...

WATCHES HAVE ALWAYS been one of the easiest ways to add a little personality to your wardrobe, and 2026 is giving us plenty ...

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But for my money, there is one brand whose 2025 stood head and shoulders above the rest of the industry. And it’s none of those aforementioned heavyweights. It’s Breguet. Surprised? You shouldn’t be.

The watch industry has a way of clarifying what matters — in craft, in design, and in the kind of value that outlasts any trend cycle. In 2026, the conversation around luxury watchmaking is more ...

The world of watches is wide, expansive. Though certain aficionados might tell you otherwise, cultivating a "best watch brands," list is a wildly subjective venture. Someone who grew up interested in ...

The watch world doesn’t end at Rolex and Omega. Look past the big names and you’ll find a second tier of underrated watch brands making some of the most interesting watches out there. Some are tiny ...

A weak band turns a premium watch into an annoyance, while a great one makes the whole device feel more useful, more polished, and more like it belongs to you. Presented by Digimagnet What’s This?

"Hearst Magazines and AOL may earn commission or revenue on some items through these links." Nonetheless, there are a ton of brands to choose from and even more factors to consider. Finding the right ...