Alpina, the German tuning firm known exclusively for upgrading BMW models with factory-backed support and a purveyor of some of the coolest Bavarian models to ever roam asphalt, is now legitimately a ...
A new chapter of performance has just started for BMW, as Alpina becomes BMW Alpina. The transfer of Alpina trademark rights took place on January 1, 2026, marking the launch of the new brand as an ...
The tuner known for luxury high-performance BMWs is now an in-house factory operation. Famed ...