Discover how AI, agility, and data-driven creativity are transforming B2B advertising—from static impressions to ...

KNOREX Ltd. (NYSE American: KNRX) (“KNOREX” or the “Company”), a leading provider of AI-driven digital advertising products and solutions, today announced a strategic partnership with a premier ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. This era of digital marketing is dominated by reporting dashboards and the mountain of ...

Data is at the heart of any business. It is the company’s best asset and should therefore be collected at every point where there is interaction with customers. However, when businesses consider ...

The B2B marketing space has never been as dynamic and powerful as it is today. Much of that power comes from the evolution of the data and tools available to drive precision targeting and messaging at ...

Data-driven marketing in B2B has become more essential than ever in an industry that relies on measurements, personalization, and specific customer personas. So what is it exactly, and what are the ...

In data-driven marketing (DDM), customer data is used to segment audiences and target more precisely, enabling marketers to deliver tailored messages, content and offers that are highly relevant to ...

AUSTIN, Texas, Oct. 16, 2025 (GLOBE NEWSWIRE) -- Vereigen Media, a leading U.S. based demand generation company, is gearing ...

In this exclusive byline, Kristina Prokop, CEO, Eyeota, outlines how business-to-business (B2B) marketers can effectively leverage their data to make their ad spend go further. B2B advertising is ...

There is one key attribute that points to success in B2B marketing: data confidence, judging by the 2025 B2B Marketing Edge, a study from Anteriad, conducted by Ascend2. Marketers who have this faith ...

Dreamdata, a B2B marketing analytics platform, has secured a $55 million Series B round of funding, the company told ...

In B2B, trust is the real product — and storytelling is how you earn it. Here’s why every strategy should start there. The ...