Apple lost its top spot to Microsoft earlier this year but just reclaimed it. The key for Apple to remain the largest company is to increase the number of iPhone upgrades. Apple's new AI capabilities ...

Apple’s smartphone shipments dropped about 10% in the first quarter of 2024, hurt by intensifying competition by Android smartphone makers aiming for the top spot, data from research firm IDC showed ...

A cheeky new Samsung advertisement makes light of a recent Apple ad for its iPad Pro that was widely panned as insensitive and out of touch. The Apple spot featured a hydraulic press shown crushing ...

Apple's dropped percentages in the first quarter was affected by intensifying competition of Android smartphone makers aiming for the top spot. Apple Inc./AFP via Getty Images Apple’s iPhone shipments ...