Learn how to make the most of YouTube video ads by understanding the key ad placements and what metrics to track.

As the need for brand safety and transparency in ad placements becomes increasingly apparent, IAS and Double Verify’s extensions for YouTube Shorts could help the TikTok-lookalike court ...

YouTube Shorts has reached parity on revenue per watch-hour relative to core YouTube in the U.S. and other countries, CEO Neal Mohan said.

A key advantage of shorts is their versatility across platforms and placements. A single vertical ad can run seamlessly ...

YouTube unveiled new AI-powered tools to better connect creators to possible brand partners at its 2025 Newfronts.

YouTube is planning so-called “Peak Points” ad placement. TECHBOOK explains what this is all about. YouTube users who access the vast video offerings without paying will have to bite the ...

YouTube has unveiled new options for brands to reach consumers through YouTube Shorts. At a YouTube Ads event this week, the company introduced new format buying controls that allow for ...